Digital Marketing - Blog Posts
Affiliate marketing tips
Make some money as a affiliate,give it a try
There's a huge amount of relevant social media influencers who can provide you with useful information on how you are able to become a better marketer. Fill your social media feeds with that content and you'll be able to learn something every day 💡
Learn top social media marketer skills with the courses of this article and become a successful social media marketing specialist! 💡🚀
![10 Marketer Skills To Become Digital Marketing Pro [2021]](https://64.media.tumblr.com/997634f867b531c4ee74f0fb20f6da26/0f0d6757d2444738-7f/s540x810/99f7f26a2dd60ba2dc1e7ceeefa018f3cbe98749.png)
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Videos & Podcasts can play very important role in your learning process regardless of the topic that you're learning 💡 Here's a great collection of marketing videos & podcasts for you to watch/listen and to learn from 🎓
Different online tools are super important in today's marketing field 💡 Here's a great collection of marketing tools for you to learn and utilize 🎓
Communities can play an important role in your learning process regardless of the topic that you're learning 💡 Here's a great collection of marketing communities for you to join and learn 🎓
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It's Not Just SEO
Here's a conversation that I wish I had with most people before they even get online for their business: it's not just SEO.
While it might've started as just Search Engine Optimisation, SEO is so much more now. When you go out there with your business and just say "I need SEO", it shows that you don't know the landscape. That also means service providers can take advantage of you.
What type of SEO does your business need?
Ideally you'll need all three for your business but you can do this in stages to stagger the cost. Here are the basics:
1) On-site SEO: For this you would ideally have someone doing regular monthly maintenance on your site to ensure that search crawlers like Google and Bing would be able to correctly index your content. This would mean having someone a) structure your webpage data with schema.org text to make each page more crawler friendly, b) regularly check for page ranking and indexing errors on your site, c) ensure that your website is regularly indexed by crawlers and that they recognise the correct data that you've made available.
2) Off-site SEO: To ensure that 'healthy' online traffic is brought back to your website, you'll ideally need a way to share company updates across the web (e.g. through a blog, press releases, or LinkedIn posts), and have them link back to your own content.
Your established traffic channels should be reported on a dashboard like Google Analytics where you can breakdown each of their sources and see the quality of the traffic that they're driving. You should also be able to setup your goals for engagement through Analytics whether it's email queries, brochure downloads, etc.
A good SEO service partner can walk you through the setup of these individual goals directly on a reporting tool like Google Analytics. They should also be able to explain and walk you through how you can measure the value of your incoming leads (e.g. recognising the ROI value on new leads vs. repeat visitors).
3) Search Engine Marketing: This is a specific type of advertising where you pay for clicks directed to your website. Google Ads and Bing Ads are primary examples of this. You also have business vertical-specific aggregators like metasearch directories for Travel .
When you start paying for search results, you will want a result on your investment or ROI. Consider working with a consultant if you're planning to spend more than USD$300-a-month and an agency if you plan to spend over USD$1,000 so you can hold an expert accountable for your investment and get advice from them on how to expand.
What is Schema
Schema are the subtitles of the internet. It's the backbone of the entire internet's crawler data. If you want the machines to makes sense of whatever content is on your website, you need to add schema structure each of your important website pages. You can learn more by going directly to schema.org.
What to Watch Out for
First off, stick to your schedule.
When working with a consultant or agency for the first time, ask for what to expect within the first 30-60-90 days and have them stick to it. This is about building a relationship with each other more than maximising the metrics. Make sure that they can deliver on your agreed goals and that you understand the reporting methods and metrics that they present to you.
Next: Look for conversions over views.
It can be a 'soft conversion' (not an actual purchase, maybe an enquiry or phone call) or a 'hard conversion' (the visitor takes a clear action like a direct sale or website registration). A good consultant or agency will help you determine how you can gather data on each of these for your website and work with you on how to meet them.
Lastly, you should be able to clearly say 'No'.
If you're not seeing the agreed upon results, you should be able to say, "sorry, we're good. I'm done" and walk away without any issues. Investment should also be agreed upon upfront. Don't be scared to talk about what you need to happen for your business. Remember, they're the specialist. They should be able to walk you through how they can help you.
Sam, I'm still not sure.
Ok, maybe this isn't what your business needs. You don't know. A specialist should be able to walk you through. Want to talk to somebody about it? Let's do that.
Connect with me.
What's a digital consultant?
That's a good place to start. I think you'll get a lot of answers to this question online already so let's rephrase. "Hey Sam, what's a good digital consultant? What do they do?' Here's my two cents 🪙
First off, we're all digital consultants now in some way, shape or form.
If you know how to do something online and I ask you how to do what you're doing, the moment you try to teach me, you're a consultant. I'm consulting with you on what to do.
Whether you're adept at it, to what level, are parts of a whole other story. So what's good?
I can only tell you what I know for sure. A good digital consultant is someone that can act as both your challenger and advisor. When you're working with a good consultant, they should have the capability to tell where something's wrong and explain why. A good consultant shows you what you can do better and where you might've missed a spot.
I know because I do all of that online. I've been doing that for individuals and businesses since 2009.
Since everything we do is online now, that means I help both businesses and people. I started doing digital optimisation for work so now I also help folks fix up their online living as well.
We're at a point where our digital technology matured so fast nobody stopped to give us a manual, so that's where I come in.
If there's no how-to guide, I'll make one.
If there's no roadmap, I'll outline.
if there's no game plan, I'll start some.
If you're looking to improve how you do business or live online then that's what I do for you. It's that simple.
No frills, no chatbots, just folks sorting the technology out like we're supposed to.
If this sounds like something you'd like to do, here's me. Let's talk.
Random banget pagi-pagi bikin akun Google Ads sama MailChimp.
Bukan tanpa alasan sih bikin 2 hal ini. Bikin Google Ads karena pengen nyoba beriklan kos Puri Cartenz. Sementara utk MailChimp sih yha pengen iseng2 aja gitu nyobanya wkwkkwkw
Star Wars fan-art
What Are the Best Ways of Digital Marketing?
It is not an exaggeration to say that you live in a digital world; considering this, it is indispensable for your business to have an attractive presence in the digital sphere. Digital marketing has many advantages over traditional marketing, including that it is measurable and costs less money. In summary, digital marketing is the future of marketing.
Digital marketing is one of the important strategic projects that a business can do. As a result of the desire of consumers to become knowledgeable about the things they buy, a significant number of people look to the internet for information on various companies and the items they sell. When you promote your business and its products online using various digital marketing strategies, you will be able to connect with your target audience through the channels that they are already using.
Therefore, before we start learning about the different types of digital marketing, let's first grasp what digital marketing actually is.
What is Digital Marketing?
Using online media and the internet to promote a product or service, such as mobile phones, personal computers, or the Internet of Things, is referred to as digital marketing (IoT). Typical digital marketing strategies involve disseminating a brand's message via search engines, social media, apps, email, and websites.
Many companies utilize digital marketing to reach customers across many channels as they progress through the sales funnel. These messages and channels should be tracked so that marketing teams may see how they contribute to their final aim.
Types of Digital Marketing
1. Search Engine Optimization
Search engine optimization (SEO) is the practice of using keywords and phrases that your target audience is searching for. It has a significant impact on the purchase process at every stage, from preliminary research to final decision-making. In 2021, 89% of B2B users will use search during their research, and only a small percentage of us will make it past the first page of results. Why? You need to be on the first page of search results, which is why ranking for important terms and making your site stand out from the rest are critical factors. Even if you're using a variety of digital methods, SEO is a must-have!
2. Pay-Per-Click (PPC)
Pay-per-click is a term for paid ads and promoted search results. This is a short-term form of digital marketing, which means that the ad will disappear once you stop paying for it. PPC is a way to get more people to search for a business online, just like SEO. Pay-per-click can refer to the ads you see at the top and sides of a search results page, the ads you see while browsing the web, the ads before YouTube videos, and the ads in mobile apps.
When someone clicks on your ad and goes to your website, pay-per-click advertising lets, you spend almost any money. Some businesses can get results with just a few hundred dollars, but many big businesses spend tens of thousands of dollars each month on pay-per-click.
3. Content Marketing
Content marketing has a lot to do with SEO, and your goal should be to give your users information that will eventually help them buy from you. You can get to know your customers and earn their trust by doing this. You can use blogs, eBooks, case studies, infographics, and other types of content to help with your marketing. The information is meant to give you information and help you build relationships, not make a transaction.
4. Social Media Marketing
Social media is a great way to reach more people for less money than some other marketing strategies. Like a search engine, you can make both "organic" posts and "sponsored" ads and content for a business page to reach more people than just your current followers. Social media is a great way to get people to come back to your website by showing them new content, services, or products.
5. Email Marketing
An email has been around for a long time and is likely to remain the preferred mode of communication for B2B professionals. It's a powerful tool for bringing in new consumers, retaining existing ones, and encouraging them to make additional purchases at every stage of the sales process. While your audience may not be ready to make a purchase choice just yet, they will remember you if you use email marketing to keep your name in front of them.
Like social media, it's a great way to provide clients with knowledge and expertise and position yourself as a subject matter expert over and over. Using this method, you can isolate specific subsets of your audience depending on their browsing habits.
6. Affiliate Marketing
When you promote the product or services of a third party on your website, you can qualify for a commission through a performance-based advertising model known as affiliate marketing. The following are examples of affiliate marketing channels:
Through the YouTube Partner Program, you can host video advertisements.
Use your social media profiles to post connections to your affiliate products.
This is an example of the relatively recent use of influencers in marketing. Affiliate marketing can be a very successful strategy when it involves the use of influencers to create a marketing campaign. Finding the appropriate people to create your content might help your digital marketing campaign reach new heights.
Final Words
We hope that this overview of different ways to market online will give you some ideas for how to market online. But you need to keep in mind that each of these works best when combined with another strategy. The best digital marketing strategy is to use a variety of channels.
If you're having trouble getting started or just want a second opinion on your marketing, you should contact a digital marketing company as they have a team of skilled marketers who can help you evaluate your current efforts through thorough audits and point you in the direction of the best digital marketing strategy for your business.
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If you think you've blown god's plan for your life, rest in this.
Maybe it is time to move on.
Student says " I am very discouraged. What should I do?" Master says,"Encourage others."
If you do not know where you are going, how do you know when you get there.
Life becomes what you make of it and if you're looking for excuses on why to quit, you'll find them.
https://marketingforolderfolks.com/
If it is important to you, you will find a way. If not you'll find an excuse.
Be safe online.
Manifest Your Destiny
Create the things you wish existed.
David P. Chiles
Be yourself to find an audience 😉
In real life actions and activities online and in person.
21 Live Stream Tips For Setup, Show, & Brand
Find an audience before you follow tips.
I can vouch for the setup tips.
Branding is important too.
6 Benefits of Social Media Marketing 🎯
Branding
SEO
Conversion
Analytics
Loyalty
Free
